It’s the end of 2017 and it’s been an amazing year as well as an amazing year in search. Embedded are Google’s top Global searches for 2017.
I purchased a domain from GoDaddy and after setting it up and connecting it to Google’s search console, I found out that it was used as spam previously. It was labeled as PURE SPAM. This was the first time I have dealt with a manual action personally. In Search Console, I noticed that the screenshot … Read more
We all have that one client… You get an email or a phone call from a frantic client and they want to know why when they searched for their business yesterday that they showed up in the maps and now today they don’t. “I was on top in that maps section and now I’m not … Read more
If you ever wanted to get a business to come up for the maps section of the search results here is your chance. But first, this is for businesses with a real physical address.
Note: If you are working with a local client or area business that wants to have multiple maps listings, and wants to rank in New York if his address is in Chicago then you need to set the expectation before you bring on a new client. Local is local, if your client wants to expand into other cities that’s ok.. they just need to expand and have another physical address. If you want to get a client ranked outside of their area and into big cities and suburbs, then you can use this little trick here..
But for now here is the secret that Google published. It’s the first time Google has actually said with 100% certainty what will make a local business rank using Google My Business.
Google isn’t looking for keywords on the page anymore. It’s not looking for phrases. Its not looking for meta description. They have been doing this since late 2014. So while you may rank for certain keywords, Google isn’t really looking for keywords on a website anymore.
Keyword research is completely dead.