2018 SEO Optimizing for Local Zip Codes

We’ve all done it. Admit it! We have stuffed zip codes of an area at the footer of a client’s website. Did it work? It probably worked pre-2012 before local SEO became dependent on Google My Business and local citations. Now the #1 factor in local search is

Google Serviced Based Ads

Google Guarantee on Ads Dominate the Top as Prime Real Estate

Google is testing out service based ads for Local Paid Search. (Just do a search for Miami Plumber.) What are Local Service ads? Google Local Service ads are being offered in a few markets.  If you have seen these ads, they change…

Search Results Different Every Time You Search? Why?

We all have that one client… You get an email or a phone call from a frantic client and they want to know why when they searched for their business yesterday that they showed up in the maps and now today they…